EatPastry Cookie Dough Bites

Our mission was to redefine indulgence with EatPastry's new product: Real Cookie Dough Bites.

Embracing the rich, irresistible texture of cookie dough, we crafted a brand experience that captivates with vibrant colors and unique palettes.

This bold approach targets a more adult audience, blending a witty, indulgent feel with vintage elements to align seamlessly with the existing brand.

By infusing an indulgent vibe with a touch of vintage, we ensured the design stayed true to the brand's identity.

The vibrant, eye-catching colors and unique design elements were carefully chosen to appeal to adults seeking a playful yet sophisticated treat.

The back and bottom panels introduce an element of surprise, featuring charming illustrations of the product and a playful depiction of EatPastry’s co-owner savoring the treat, held between her teeth.

These creative details not only highlight the product’s delightful nature but also create a memorable and engaging experience for the consumer.

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